Working with Shannon on 11/7/19 - this was in prep for a demo for a local tech college and trying to make it more simplified. We had a good brainstorming meeting and here are some of our notes:

- Every business offers a service or product to their customers.

- Milk before meat - only run as fas as you are able.

- Pain is a huge motivating factor for change.
>> - We can handle certain levels of pain
 >> - If it gets unbearable, we are looking for change

- We want to make it easy, digestible, and pretty (yet still powerful)

- We need to show you that it is doable and we can do that by breaking it down into simple chunks.
>> - If you have to bounce everywhere... it may look like it is super complicated. Being able to bounce is super cool, but it may look intimidating.
>> - They want it to do the super complicated stuff (the little stuff) but they (meaning users) sometimes get overwhelmed when you show them without some of the other context.

- We may not even realize that we are in a world... our world becomes just part of what we do and how we do things.

Ideas on a general tour...
- top level...
strip mall** (think of the diversity in a strip mall - tons of little shops, right next to each other)
big hallway
universe
worlds
departments
locations within those areas
business needs
point of sale
invoices
collect monies
customers
tracking things - sales, customers, inventory, expenses
paying our people, timecards
accounting
paying taxes
reports
data storage and processing
ecommerce
analize and adjust accordingly

- Business functions - we have already defined 12 of the business functions

- Tools - I really liked how Shannon kept saying the word tools - that's what they really are.

- Processes are going to change based on needs and industry (business vertical).

- Meet the tools** (players may be the wrong word) - pages and options (not 1,000's of  pages but only 6-10 pages total - make it chewable - little tiles)
 - group and simplify, then go deeper as needed. think of being able to fly over the whole and drill-down as needed. Be able to navigate at any of those levels

- Using tools to get the outcome that you want.

- Mixing and blending tools, goals, and outcomes to build your world.
>> - As you are picking and using tools, you are virtually building your world.

- What tools do you use all the time? Those become important and you want them right at hand for the task that you are doing.

- pull pieces from what Jonathan is already working on
>> - go, do, see
>> - Almost a geo tourism type level. Basically the reasons why you go where you go to do what you want to do. What else is in that area? If you have multiple things in the same area... that increases the pull for that area. Getting the biggest bang for your buck.
>> - Look at all of these other pieces and features that you get. Instead of just getting one of the things that you want, you get 10.

- Be able to jump from the tour into real live scenarios
>> - What if there were canned scenarios that you could walk through? That would be awesome.
>>  - Be able to link out to other resources (videos, photos, graphics, images, help files, articles, research, etc.)

- World building (advanced concept) - maybe talk about such and such land, and this land, and that land... they are really worlds or part of a world, but maybe the word land or area or department may help people follow things better. Be able to flex as needed.

- Data assembly line - what an awesome concept, but it sometimes takes people time to warm up to that idea.

- Visual outline (foldable or unfoldable - maybe use +&- signs) - be able to jump where ever...

- The adilas cafe... work, play, buy, sell, learn, community