Meeting with Hamilton with Full Cricle IM (interactive media). Hamilton was doing the small demo. Basically, he is going to be working with adilas and integrating his marketing product with adilas. Josh Sagert is going to be doing some work to help with that integration.

- new clients today (new customer/client start dates)

- check-ins today (customer/client queue)

- reminders (small messages to help people know different things - emails and text messages)

- coupons and broadcasts (sales and promotions)

- opt in/out to the loyalty points via a mobile number (quick text verification)

- internal inboxes

- scheduling texts and emails and reminders

- keywords (flagging and tagging different client records)

- auto watching for rewards earned and sending reminders and texts based on certain sales rules

- preferences and products that match certain clients and their profile

- Multi-numbers (virtual phone numbers) to handle more traffic and number of texts being sent

- API keys and storing client connection data

Good discussion between Josh and Hamilton about discounts, campaigns, and how to tie things together. They talked about goals and ways of figuring out the target marketing pieces using the technologies. They also talked about dashboards and showing what was sent out and what was returned (ROI). In Hamilton's words, he wants to reduce the sales friction. By combining things (adilas and Full Circle IM) it could and will be a great combo. All the pieces in the same database, that helps create a system and allows for major options.

They also were talking about integrating out to ecommerce and tracking click through's (general or generic interest) and also retention results (resulted in a full purchase). Tracking leads, campaigns, and effectiveness. They really want to focus on the end user's and how well and easy they can use it.

Talking about possible options of how to sign in - enter the number by the user or by the person doing the check in process. There are also options to text in and then use that as part of the check-in process. Basically, talking about checks and balances and making sure that they knew who was who.